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Workshop Events - These are listed in  date order. Click on each one to learn more

Inbound Marketing for Non-Marketers with Sam Mallikarjunan

  • Tuesday, September 27, 2016
  • 1:00 PM (EDT)
  • Sunday, September 27, 2020
  • 2:00 PM (EDT)
  • Recorded Webinar

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  • Public registration

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Presented by Sam Mallikarjunan

CEUs: PPAB 1, CCPDT 1, IAABC 1



This webinar will cover everything you need to know in order to drive traffic, convert sales, and retain long-term customers through your digital marketing programs. We will cover the customer centric framework for sales and marketing ROI, optimizing the marketing funnel, and dive into specific tactics around traffic generation and conversion rate optimization, including SEO, Social Media, A/B testing, marketing automation, and much more.


About The Presenter





Sam Mallikarjunan researches corporate strategy at HubSpot and is the former Head of Growth at HubSpot Labs, the somewhat-secret experimental arm of the world's #1 Sales & Marketing platform. Sam teaches Advanced Digital Marketing at the Harvard Division of Continuing Education, and is the co-author of the book "How To Sell Better Than Amazon" (which, yes, is ironically available for purchase on Amazon).
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