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A collection of 5 Hours of Recorded Webinars To Help You Boost Your Business By Effectively Using Social Media

  • Friday, October 18, 2013
  • Friday, October 18, 2019
  • Recorded Member Webinar

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  • A discount for Doggone safe members

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A collection of 5 Hours of Recorded Webinars To Help You Boost Your Business By Effectively Using Social Media


CEU's

CPDT 5 CEU's, IAABC 5 CEU's, KPA 5 CEU's




Facebook Part One


Social media can be beneficial, but not without proper effort and understanding. This webinar will guide business owners through how to set-up a business specific Facebook page and it will provide tips and insights into successfully maintaining and managing the page so it is a beneficial part of your marketing program. There will be discussions on the benefits of a business specific Facebook page (compared to a personal account) and a step-by-step guide on how to start the Facebook page, manage the content and track its effectiveness. Robert  will also offer general tips on how to successfully maintain the page

Learning Objectives:

After taking this course you will be able to:

1. Set-up your Facebook page

2. Track the effects of your social media interactions

3. Understanding how to properly maintain and interact with your followers

4. Understand what and how social media can generate business for you

Facebook Part Two

This webinar is a follow-up to Part One. This webinar delves more in depth to the full functionality of Facebook. The main focus will be on Facebook analytics and how to understand what the information actually is trying to provide. There will also be discussion on some beneficial Facebook add-ons that can add to the Facebook experience for both customers and managers. Lastly, there will be a discussion on possible avenues for Facebook marketing campaigns based on the Facebook analytics data.

Learning Objectives:

After taking this course you will be able to:

1. Understand Facebook Analytics

2. Have an overview of some beneficial Facebook add-ons that can add to a business

3. Be able to set up a guide for future Facebook marketing campaigns
Google Part One

Google almost has everything any small business owner ever could need, with very minor exceptions. This webinar will give a step-by-step and interactive walkthrough of setting up one or multiple Gmail accounts, how to set-up and properly manage a Google Calendar, how to maintain proper contacts for efficient business management, and how to handle a few subtle differences in managing multiple email accounts within Google. This will be the first part of a two part series of webinars on effectively using Google for business.

Learning Objectives:

After taking this course you will be able to:

1. Set-up a business specific Gmail account

2. Set-up and effectively manage a Google Calendar

3. Maintain proper contacts

4. Manage multiple email accounts using Gmail

Google Part Two

Google almost has everything any small business owner ever could need, with very minor exceptions. This webinar is the second of a two part series on using Google for business. The focus will be on creating and maintaining a G+ account, maintaining background applications including the cloud storage Google Drive and the online collaboration document Google Docs (a part of Drive). There will also be a brief look at Google analytics.

Learning Objectives:

After taking this course you will be able to:

1. Set-up a business specific G+ account

2. Maintain background applications including Google docs and Google Drive

3. A basic look at Google Analytics

A Social Media Overview of Pinterest, Twitter and Linkedin

This webinar is an overview of several popular social platforms that will provide the attendee with an overview of each individual platforms creation, benefits and drawbacks for businesses. There will be step-by-step instructions on how to properly set-up accounts on all platforms with discussion on each platform’s unique benefits and drawbacks for general businesses as well as general guidelines for utilizing social media for individual situations.

Learning Objectives:

1. Set-up a Twitter, Linkedin and Pintrest account

2. How to properly maintain each platform

3. Understand the benefits and drawbacks of each platform




Social Media
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