Control Unleashed Reactive To Relaxed 

Five Sessions From April 11 to June 20, 2023

Authors: Leslie McDevitt

If you register for this event, you will join us on the dates below to discuss the assigned reading chapter. In the last session, the author, Leslie McDevitt, will join us for questions and answers. 

 

What is the book about?

Since 2007, when Control Unleashed: Creating a Focused and Confident Dog was first published, the science—and the art—of Control Unleashed has been guiding handlers all over the world as they help their "dogs with issues" learn how to relax, focus, and work off-leash reliably in stimulating or stressful situations. In her third book, Control Unleashed: Reactive to Relaxed, Leslie McDevitt discusses her exciting new additions to the Control Unleashed training program, as well as new perspectives and revisions of the foundation behaviors and core games. The new concepts and techniques will support you in teaching your dog life skills and coping skills so that he is comfortable in the world, building relationships, empowering your dog, and creating a two-way system of communication between you and your dog.

 

Rather than being bound to a world where people are taught to think of training as nothing more than cue-and-response, the Control Unleashed program boldly takes us even further into the realm of conversational training—a style of interaction where both the handler and dog can cue each other to perform a behavior and give feedback, and where the dog takes the driver's seat and directs his counterconditioning process. Letting the dog make choices and actively participate not only gives the dog control over his own learning but it also establishes trust and fosters a spirit of communication. And it makes humans more humane.

Quotes from the Book

Our goal is not merely to change behavior; it is to change how the dog is feeling.

 

Book Club Sessions via Zoom

1.    Meeting 1 - Chapters 1-3 - 4/11/2023 at 2:00 p.m. ET

2.    Meeting 2 - Chapters 4-8 - 4/25/2023 at 2:00 p.m. ET

3.    Meeting 3 - Chapters 9-11 - 5/9/2023 at 2:00 p.m. ET

4.    Meeting 4 - Chapters 12-17 - 6/6/2023 at 2:00 p.m. ET

5.    Meeting 5 - With Leslie - 6/20/2023 at 12 Noon ET

 

Buy The Book

To prepare for this Book Club event, you will need a copy of the book.

You can purchase it here.  

 

A Separation Anxiety Webinar Series x 3 Live Webinar Events 

Presented by Malena DeMartini 

CEUs: PPAB , CCPDT , KPA , & IAABC pending 

These can also be signed up for individually. They are listed as three different events. When you register for the live events, you will also receive copies of the three individual event recordings. 

 Three Webinars in June - Each Webinar is at Noon ET

The What and Why of Separation Anxiety – June 12^th 

 

Dogs experiencing stress when home alone are not at all uncommon. Separation anxiety affects approximately 20% of the pet dog population and is one of the most commonly discussed disorders in the fields of applied animal behavior and veterinary behavior. Yet, despite such prevalence, there remains considerable confusion about what separation anxiety is and why it exists. 

 

Are you interested in understanding separation-related behaviors further? Then, this webinar is for you. This webinar will dive into a discussion defining separation anxiety and its associated behaviors, in addition to reviewing the somewhat elusive aspects of why we are seeing such a high incidence of the issue.

 

The Many Separation Anxiety Myths – June 19^th

There is so much contradictory information out there about separation anxiety—much of which includes myths that need busting. Unfortunately, our industry is rife with myths in virtually every aspect of dog training, and separation anxiety is no exception. As a result, dog trainers and dog guardians alike are inundated with conflicting information about how to help dogs suffering from alone-time behavior problems.  

Have you ever wanted to better understand the myths about separation anxiety? This webinar will dissect many myths about causation and treatment for a clearer understanding of this disorder. Many of the myths reviewed will be genuinely eye-opening, allowing for a more efficient and effective means of resolution. 

 

The Truths and the Training of Separation Anxiety – June 26^th

 

Implementing a systematic desensitization protocol is the gold standard for working with separation anxiety. It is essential to remember that there are two equally important words in that phrase - both systematic and desensitization are paramount for this process.

 

Unfortunately, while the research on this disorder is significant, concrete evidence surrounding effective treatment remains limited. Separation anxiety training is a complex topic that deserves in-depth discussion. In this webinar, we will review the various aspects of what truly makes systematic desensitization the gold standard for resolving separation-related behavior problems.

 

About Your Presenter

Malena DeMartini-Price

Malena DeMartini-Price is renowned in the dog training world for her expertise in dog separation anxiety issues. She is the author of the books Treating Separation Anxiety in Dogs, as well as Separation Anxiety in Dogs – Next Generation Treatment Protocols and Practices. She has also contributed articles on separation anxiety to multiple publications such as the Association of Professional Dog Trainers’ (APDT) Chronicle of the Dog, Pet Professional Guild’s (PPG) Barks From the Guild, and various national magazines such as The Bark. She lectures on SA at professional dog training workshops and conferences around the world, including everything from large professional conferences to small venues. She also has been interviewed widely on this topic and multiple videos and podcasts have been produced. Malena is an honors graduate of the esteemed Academy for Dog Trainers, where she studied under Jean Donaldson, and is a member of the APDT, the Pet Professionals Guild, and the International Association of Animal Behavior Consultants.

The What and Why of Separation Anxiety with Malena DeMartini.

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1 & IAABC pending 

The What and Why of Separation Anxiety 

Dogs experiencing stress when home alone are not at all uncommon. Separation anxiety affects approximately 20% of the pet dog population and is one of the most commonly discussed disorders in the fields of applied animal behavior and veterinary behavior. Yet, despite such prevalence, there remains considerable confusion about what separation anxiety is and why it exists. 

 

Are you interested in understanding separation-related behaviors further? Then, this webinar is for you. This webinar will dive into a discussion defining separation anxiety and its associated behaviors, in addition to reviewing the somewhat elusive aspects of why we are seeing such a high incidence of the issue.

About Your Presenter

Malena DeMartini-Price

Malena DeMartini-Price is renowned in the dog training world for her expertise in dog separation anxiety issues. She is the author of the books Treating Separation Anxiety in Dogs, as well as Separation Anxiety in Dogs – Next Generation Treatment Protocols and Practices. She has also contributed articles on separation anxiety to multiple publications such as the Association of Professional Dog Trainers’ (APDT) Chronicle of the Dog, Pet Professional Guild’s (PPG) Barks From the Guild, and various national magazines such as The Bark. She lectures on SA at professional dog training workshops and conferences around the world, including everything from large professional conferences to small venues. She also has been interviewed widely on this topic and multiple videos and podcasts have been produced. Malena is an honors graduate of the esteemed Academy for Dog Trainers, where she studied under Jean Donaldson, and is a member of the APDT, the Pet Professionals Guild, and the International Association of Animal Behavior Consultants.

It's NoT Just About The Training 

with Shannon Riley

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1, & IAABC  pending

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

We can’t force a dog to change but if we change our behavior, the dog’s behavior can change! This Webinar is for everyone; pet professional or pet parents. Come and learn about a selection of other tools such as non violent communication, filling in the emotional gap and more . In this webinar Shannon will explore a variety of topics leaving plenty of time for questions and answers.

Learning Objectives:

1. Meeting our dog’s needs (Nonviolent Communication – Marshall Rosenberg)
2. Filling the emotional bank account/ trust account (Gottman Institute-relationship specialist)
3. 12 step programs (Al Anon, AA, NA, OA, etc.)
4. Realistic expectations to prevent resentments
5. The importance of consistency and repetition
6. Helping clients make realistic goals

About Your Presenter - Shannon Riley

Shannon Riley is a Certified Professional Dog Trainer, Registered Veterinary Technician, Wellness Coach, and Karen Pryor Academy Certified Training Partner. Shannon has been a pet lover all her life and a dog trainer for over 20 years. She has spent her life observing, caring for and training animals of all kinds. She has worked in the Bird Department at Marine World Africa USA, and worked as a handler and trainer for an African Serval Cat at Safari West, a private zoo in Santa Rosa, California. She has participated in behavior studies including observations of bald eagles and addax antelope through the San Francisco Zoo and Safari West.

Her education includes a Biology Degree, specializing in Zoology from Sonoma State. She is a Registered Veterinary Technician, a Certified Professional Dog Trainer, a member of the Association of Professional Dog Trainers, a Karen Pryor Academy Certified Training Partner and a member of the International Association of Animal Behavior Consultants. Shannon has also spoken at the Annual APDT (Association of Professional Dog Trainers) conferences and covered topics such as "Compassion Fatigue" and "What Is Your Dog's Currency?" In 2021, she spoke at Pet Professional Guilds Geek Week.

Choosing a Shelter Pet When You Already Have a Pet in Your Home

Presented by K. Holden Svirsky

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1, & IAABC  pending

Thinking of adding an adopted cat or dog to your home and you already have a pet? You're not alone. As many as 70% of households in North America have at least one pet.

While some pets may do best as the only one in a home, most animals are social beings who can thrive with one another.

Everybody loves to see pet buddies, and especially multiple species relationships... but not so fast! There's a lot to consider when adopting a new pet! From choosing an ethical rescue organization to choosing the species/age/sex/etc of a new pet and preparing your home, this webinar will walk you through the process and help increase your chances of success.

Learning Objectives:

• Learn how to evaluate your current pet for the best possible match with a newly adopted pet

• Learn what to look for in a shelter and shelter pet
• Learn how to introduce your current pet to a newly adopted pet
• Learn what green flags, yellow flags and red flags to look for with dog-dog social interactions
• Learn how to set up a home for inter-species (e.g. cat and dog, dog and bird, etc.) success
• - What to do when things aren't going as planned

About Your Presenter

K. Holden Svirsky CTC

K. Holden Svirsky CTC completed a behavior internship with Dr. Jeannine Berger at the San Francisco SPCA in 2015. She is a graduate of the prestigious Academy for Dog Trainers and was awarded its shelter and rescue scholarship in 2014. She has completed Michael Shikashio’s (also presenting at Geek Week) Aggression in Dogs master course and is beginning her certification for treating separation anxiety with Malena DeMartini.

Holden sits on the PPG Shelter and Rescue Committee, is an author of ThePetRescueResource.com, and has had articles published in BARKS from the Guild. She has been a teacher as long as she can remember, and began her career in behavior work with children, teaching language and math skills to students with autism, attention deficit, attention deficit-hyperactivity, dyslexia and hyperlexia.

She worked full time as a behavior specialist at several shelters from 2012 to 2019. She performed intake at shelters all over the state of California, taught public classes, held private consultations, executed behavior modification on hundreds of shelter animals, ran playgroups, counseled adopters, and trained service dogs for veterans.

Holden currently teaches specialty group classes for the award-winning Bravo!Pup in Oakland, California including classes for shy/fearful dogs and inter-dog social behavior. In her private practice, HoldenK9, she consults privately for individual clients and shelter/rescue organizations across the United States.

Holden grew up with working-line gun dogs, has adopted & fostered many mixed breed shelter dogs, and currently shares her life with a Yakutian Laika -- an ancient sled dog breed -- nicknamed ZZ. In her free time, Holden is a sailor and canicross runner, hoping to get into bikejoring in 2022. She currently lives on Nantucket Island.

WHERE PANELISTS  ENGAGE AND DISCUSS SOME OF THE IMPORTANT ISSUES IN OUR INDUSTRY.

Your PPG Advocacy Panel -

How do the Guiding Principles differ from LIMA?

The goal is to both advocate and inform through purposeful discussions and debate while networking, building relationships, and having some fun.

Come and join the PPG Advocacy Committee for our monthly event.

The Advocacy Panel is a selection of notable practitioners, scientists, and representatives. 

The sessions are live streamed via the PPG public Facebook page. 

Members who choose not to view the live feed on Faebook may access these events using zoom where we will also provide closed captioning.  

If you are not a member of PPG then please access the event via our Facebook page live stream. 

The PPG Facebook Page is  https://www.facebook.com/PetProfessionalGuild

The Many Separation Anxiety Myths with Malena DeMartini.

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1 & IAABC 1 

 

There is so much contradictory information out there about separation anxiety—much of which includes myths that need busting. Unfortunately, our industry is rife with myths in virtually every aspect of dog training, and separation anxiety is no exception. As a result, dog trainers and dog guardians alike are inundated with conflicting information about how to help dogs suffering from alone-time behavior problems. 

 

Have you ever wanted to better understand the myths about separation anxiety? This webinar will dissect many myths about causation and treatment for a clearer understanding of this disorder. Many of the myths reviewed will be genuinely eye-opening, allowing for a more efficient and effective means of resolution. 

About Your Presenter

Malena DeMartini-Price

Malena DeMartini-Price is renowned in the dog training world for her expertise in dog separation anxiety issues. She is the author of the books Treating Separation Anxiety in Dogs, as well as Separation Anxiety in Dogs – Next Generation Treatment Protocols and Practices. She has also contributed articles on separation anxiety to multiple publications such as the Association of Professional Dog Trainers’ (APDT) Chronicle of the Dog, Pet Professional Guild’s (PPG) Barks From the Guild, and various national magazines such as The Bark. She lectures on SA at professional dog training workshops and conferences around the world, including everything from large professional conferences to small venues. She also has been interviewed widely on this topic and multiple videos and podcasts have been produced. Malena is an honors graduate of the esteemed Academy for Dog Trainers, where she studied under Jean Donaldson, and is a member of the APDT, the Pet Professionals Guild, and the International Association of Animal Behavior Consultants.

How To Overcome The Forgetting Curve

with Louise Stapleton-Frappell

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1, & IAABC 1 

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

Have you ever spent countless hours learning a new skill or key piece of knowledge only to forget it shortly afterwards? Maybe you watched a webinar on how to train a specific skill, or perhaps you have been working hard to improve your knowledge on a certain topic.

You would think that the initial time that you spent acquiring all that knowledge or learning and perfecting your new skill would help you stay proficient in the future, but, unfortunately, often after just a few days, or even hours, you realize that you have forgotten important details.

The information shared with you in this presentation by Louise Stapleton-Frappell, will not only help you understand why we often quickly forget what we have learned, it will provide you with lots of tips on how to improve memory retention; helping accelerate your learning and that of your canine clients, and their humans too!

Although the presentation is aimed at pet professionals, pet dog guardians will also find the information invaluable!

 

Learning Objectives:

• Understand the importance of Ebbinghaus's Forgetting Curve
• Explore the key aspects of memory
• Learn how you can help combat The Forgetting Curve
• Learn how to become an expert at providing clarity during the teaching process by using the Train-Test-Train Method

About Your Presenter

Louise Stapleton-Frappell - B.A. Hons, PCT- A, PCBC-A, CAP3, CTDI, DN-FSG2, DN-CPCT, CWRI

Louise is a Partner and Faculty Member of DogNostics Career Center and Board Member of The Pet Professional Guild. Louise has constantly built on her knowledge and furthered her education in the field of force-free, rewards based, science-based pet training. The creator of the DogNostics’ Dog Trainer Certification Program, Louise has presented at conferences internationally and has gained a reputation for expertly teaching and training humans and canines at her own establishment, The DogSmith of Estepona, in Southern Spain, where she offers a wide range of both group and private classes and pet dog services.

ENcouraging Diversity and inclusivity

Helping members better understand and relate to clients from different backgrounds and to each other. 

A FREE Member Resource

Hosted by Your PPG Inclusivity  Division

A casual presentation with live group chat and Q&A. Informal, Fun & Educational Just For PPG Members. 

Location: Login to Zoom directly or watch this event live-streamed in the PPG Member Group

Host: Lorena Beatriz León-Patti and Angel Rowe

Guest Speakers:  Jas Molloy

Recorded: Yes this event will be recorded and will be available in the PPG member area afterward. It will also be live-streamed into the Divisional Group for members. 

The Inclusivity Division hopes to help PPG attract more trainers and pet owners from minority groups to  help support and educate them about positive, force-free training methods. Supporting a more inclusive and diverse organization helps PPG make this important education more accessible, and consequently improve pets’ lives. To know better is to do better, and in an industry fraught with faulty information, preconceived notions and misguided behavior, the Pet Professional Guild will continue to welcome all who are willing to champion this battle daily.

The Truths and the Training of Separation Anxiety with Malena DeMartini.

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1 & IAABC 1 

 Implementing a systematic desensitization protocol is the gold standard for working with separation anxiety. It is essential to remember that there are two equally important words in that phrase - both systematic and desensitization are paramount for this process.

Unfortunately, while the research on this disorder is significant, concrete evidence surrounding effective treatment remains limited. Separation anxiety training is a complex topic that deserves in-depth discussion. In this webinar, we will review the various aspects of what truly makes systematic desensitization the gold standard for resolving separation-related behavior problems.

About Your Presenter

Malena DeMartini-Price

Malena DeMartini-Price is renowned in the dog training world for her expertise in dog separation anxiety issues. She is the author of the books Treating Separation Anxiety in Dogs, as well as Separation Anxiety in Dogs – Next Generation Treatment Protocols and Practices. She has also contributed articles on separation anxiety to multiple publications such as the Association of Professional Dog Trainers’ (APDT) Chronicle of the Dog, Pet Professional Guild’s (PPG) Barks From the Guild, and various national magazines such as The Bark. She lectures on SA at professional dog training workshops and conferences around the world, including everything from large professional conferences to small venues. She also has been interviewed widely on this topic and multiple videos and podcasts have been produced. Malena is an honors graduate of the esteemed Academy for Dog Trainers, where she studied under Jean Donaldson, and is a member of the APDT, the Pet Professionals Guild, and the International Association of Animal Behavior Consultants.

Don’t Eat That! – Force free food-avoidance training for “Hoover Dogs”

Presented by Simone Mueller

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1, & IAABC  pending

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

Living with a dog who relentlessly scavenges food can be exhausting. Instead of enjoying relaxed walks with their dogs, dog owners are constantly scanning the environment for discarded food and feel frustrated as they have to fish something disgusting out of their dog’s mouth, yet again.

The problem is that scavenging is a deep-rooted, natural behaviour, making it much more challenging to train than other canine behaviours.

However, there is a structured food-avoidance training program that can help manage a dog’s scavenging behaviour in a kind, effective way - achieving long-term results without aversive training techniques.

In this presentation we are going to talk about:

• Why dogs love to scavenge

• Which methods you should avoid using

• How does force-free food avoidance training work

• What are the first steps when clients come to you with a “hoover dog”

• What are scavenging games and how can they help

About Your Presenter

Simone Mueller, MA is a certified dog trainer and dog behaviour consultant (ATN) from Germany.

Simone specialises in force-free anti-predation training and is the author of the three books of the Predation Substitute Training series “Hunting Together”, “Rocket Recall” and “Don’t Eat That”.

Simone is proud to be an Associate Trainer at the Scotland-based Lothlorien Dog Training Club (AT-LDTC) and a member of The Initiative of Force-Free Dog Training, the Pet Professional Guild (PPG) and the Pet Dog Trainers of Europe (PDTE).

Follow Simone’s work on Facebook and Instagram: #predationsubstitutetraining. You can learn more here 

A NEW APPROACH TO Working With Clients & HARNESSING Autonomy and Empowerment for success

Presented by Niki Tudge

CEUS Pending PPAB, KPA, CCPDT, IAABC

Presented by Niki Tudge

CEUS Pending

One of the most stated reasons by professional trainers for a failure to perform successful services in pet training is two-fold.  I often hear that " the client was not committed or compliant." 

Let's stop this behavior-changing game we find ourselves in and begin to work with clients in a more collaborative model yielding success for all parties!

It’s not about control or win-loose, or compliance. These words make us cringe when discussing behavior change in animals; let’s not apply these old concepts to our clients. 

 

Do you often feel like you?

• Are constantly nagging clients.
• Having suggestions and ideas pushed back.
• Hear "yeah but" all the time.
• Feel your client relationship is confrontational.
• Return to a client’s home and find no progress has been made in your absence
• Find yourself constantly "splaining" everything

Well, Did you know that?

• Clients, like all humans, make choices that do not always align with their goals.
• Clients may, at times, lack self-control. 
• Clients have no commitment vehicle to help them stay on track. 
• Clients don't see or recognize the ambivalence between their stated goal and behavior.

In this webinar, Niki will introduce the concept of Motivational Interviewing and Commitment Strategies.

Learn how these can be used to harness a client’s ambivalence and then use this ambivalence to motivate effective behavior change. She will also discuss various types of commitment strategies that can be used to hold clients accountable for their own words and goals.

Learn About

1. Interviewing techniques to bring about change
2. What to avoid in developing a collaborative professional-client relationship
3. How to guide clients through their own behavior change
4. How to stop "splaining" and empower autonomy in your clients

 Your Presenter

Niki Tudge – M.B.A, PCBC-A, PCT-A, Six Sigma Black Belt, HCITB TS1, TS2 & TS3

 

Niki is a certified Dog Behavior Consultant and holds reputable health and fitness certifications.

As the founder and President of The Pet Professional Guild, DogNostics Education, and The DogSmith, Niki has substantial leadership experience in the pet industry. Niki has published numerous articles on dog training and behavior, and her pet dog training businesses have been featured in many publications, including The New York Times.

Niki's professional credentials include; AABP-Professional Dog Trainer, AABP-Professional Dog Behavior Consultant, PCBC-A, and PCT-A through the Pet Professional Accrediting Board. Niki also earned diplomas in Animal Behavior Technology and Canine Behavior Science & Technology through the Companion Animal Science Institute.

Along with Niki's business degree and M.B.A. from Oxford Brookes University, she is a certified Six Sigma Black Belt, HCITB TS1, TS2 & TS3 certified people trainer, and Team Facilitator and Project Manager.

To compliment Nikis' dog behavior skills and experience, she is also a certified Fitness Instructor, Walking & Running Coach and carries several certifications in the health and fitness industry. Additionally, Niki offers coaching and programs through her Running with Your Dog business.

Her professional credentials include; International Sports Science Association (ISSA) certified fitness trainer, ISSA certified transformation specialist, nutritional coach, ISSA certified running coach and ISSA elite trainer. Niki is also a certified ChiWalking and ChiRunning coach. In addition, she has completed the well-known M.A.F. Foundations certificate course developed by Dr. Phil Maffatone and is a supporter of the M.A.F. system.

Turning Psycho Jungle Cats and Stressed Tigers into Purring Kittens through Enrichment

with Joanna Wachowiak-Finlaison

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1, & IAABC  pending

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

Is your cat hunting your feet when you try to cross the room? Does he jump on your head just as you're falling asleep? Or maybe she barely moves off the couch and could lose a couple of pounds.

In this webinar we will discuss what is enrichment, why it's important and how to incorporate it into your daily life or behavior modification plan. I will discuss case studies and share my tips and tricks for satisfying our feline overlords and ladies.

Learning Objectives 

1. Understand environmental enrichment needs for domestic felines
2. Understand various ways these needs can be fulfilled appropriately in various settings
3. Enrichment as behavior modification tool
4. Resources, tips and ideas

About Your Presenter

Joanna Wachowiak-Finlaison - CCBC, CPDT-KA

Joanna Wachowiak-Finlaison is the owner of High Five Animal Training. She is a dog and cat trainer and behavior consultant with specialized expertise in reactivity and aggression in dogs, and inappropriate elimination in cats. Creating harmony in mixed-pet households is one of her favorite problems to tackle.

When Joanna began working in shelters nearly a decade ago, cats were her first passion. Her volunteer work inspired her to take animal behavior classes, and she soon was working toward certifications. She learned training techniques with all kinds of species including chickens, goats, donkeys, horses and, of course, dogs and cats.

In 2020, she opened her own business with a mission to show pet parents just how easy it can be to solve behavior issues with the right combination of environmental modification, a detailed training plan and guidance from a trained and certified professional.

Joanna continuously hones her skill set with seminars and improves her knowledge base by reading the latest science on dog behavior. She is dedicated to providing dog and cat parents with the most up-to-date, effective, scientifically valid and compassionate behavior modification and training techniques available.

Joanna currently lives in Houston, Texas, with her husband and her Malaysian-born dog, Fuji.

Harness the Power of Listings & Reviews

CEUs: PPAB - 1, CCPDT 1, KPA 1 Pending for  IAABC 

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

No matter what type of business or organization you have, listing and review sites play an important role in getting found online, generating awareness, and helping people determine whether or not they want to choose your business.
It’s not enough to just set up a few listing and review sites. It’s important to know how to use these sites in a way that’s going to generate business and make potential buyers want to learn more.
That’s why in this we will discuss:

• How to get started: Where to be & how to optimize your profiles
• How to encourage people to leave reviews    
• How to maintain your listing & review pages over time

About Your Presenter

Tracey Lee Davis, founder of ZingPop Social Media, turns busy small business owners into online marketing rockstars! A social media expert and Certified Partner for Constant Contact, she coaches entrepreneurs in how to grow their business using social media and provides total management for their email marketing campaigns. Tracey Lee is also a featured speaker for associations and business groups. She is a 2022 Silicon Valley Woman of Influence, Alignable's 2022 Local Businessperson of the Year for San Jose as well as a Top 25 U.S. Business Mentor of 2021, a Certified Content Marketing Strategist, and the Co-Owner and Vice President of the Women’s Networking Alliance. She also really, really loves cheese.   

THE SLICE IS RIGHT! "WHAT THE . . . OH, OKAY!" APPROACH TO TRAINING

Presented by SUZANNE CLOTHIER

CEUs: PPAB , CCPDT , KPA , & IAABC pending 

Good training often looks like toast turning brown. No huge drama, just gradually better and better in easy steps – “thin slices” - that gradually add up to something beautiful. Thin slices help build the confidence that comes with repeated success, a wonderful gift for any dog – and for any handler.

Thin slices are important in humane training, helping us to work with animals in a way that avoids pressuring them, respects their individual timetable and capacities, and builds success. Underlying this approach is deep trust in the dog’s ability to do their best when we make sense to the dog in a way that suits their individual temperament, when the slice is right.

Learning Objectives

•  Understanding how the individual dog defines the right slice
•  Recognizing when the slice is right, and when it is not
•  How lumping and fuzzy criteria block success
• Why repetitions & reinforcement are not the whole picture

About Your Presenter

Suzanne Clothier has been working with animals professionally since 1977. Her positive and humane approach, Relationship Centered Training™ (RCT) promotes promote healthy, respectful and joyful dog/human connections.

The author of Bones Would Rain from the Sky: Deepening Our Relationships With Dogs (2002), her innovative programs include Treat/Retreat, the Enriched Puppy Protocol, CARAT™, RAT™, FAT™, as well as many RCT techniques, online courses and webinars. A trainer of trainers, she has taught on a broad range of topics throughout the US and internationally, and served as a consultant to major service dog schools.

Stop that!" - The Neuroscience of Repetitive and Stereotypical Behaviour

with Daniel Shaw

CEUs: PPAB 1, CCPDT 1, KPA 1, PMCT 1 & IAABC 1

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

This webinar will look at why dogs engage in repetitive or stereotypical behaviours from a neurobiological perspective. Drawing on research from neuroscience, psychology, and neuroethology to develop a broad perspective on these types of behaviours.

With this deepened understanding,  Daniel will describe some practical applications of this knowledge to support dogs displaying these behaviours, and dive into some case studies from his practice.

About Your Presenter

Daniel Shaw BSc (Hons), GMBPsS, CDBC is an animal behaviourist with a background in animal behaviour, psychology and neuroscience. As the owner of Animal Behaviour Kent, Daniel has a successful track record of supporting dogs and cats with behaviour problems, and has a special interest in the effects of trauma on animals. Daniel is a degree qualified psychologist, a certified dog behaviour consultant with the International Association of Animal Behaviour Consultants (IAABC), and is currently obtaining a masters degree in neuroscience.

Fallacious or Veracious? An interactive fallacy-identifying webinar

Presented by Kristi Benson

Logical fallacies are extremely common in human communication. We’re all using them all the time, and so are our colleagues, friends, and even (perhaps especially) those who wish to continue to use aversive tools or other harmful techniques on dogs.

Fallacies can sound good when we hear them—if they weren’t compelling, we wouldn’t use them, and they wouldn’t be classified as logical fallacies! For this reason, the fallacies that are the most commonly trotted out in dog training rhetoric are those that tend to convince people the most easily of the arguer’s righteousness, despite there being issues—sometimes big, important issues—with the arguer’s position.

Since fallacies can obfuscate the truth while remaining compelling, we need to be able to identify them, rather than being convinced by them. Quite simply, we need to notice logical fallacies so we can adequately assess the arguments that are put forward by our colleagues and other experts in the field. Pointing out a fallacy can be an effective way to counter these fallacies.

In this webinar, the presenter will review what logical fallacies are and use clear and relevant dog training examples to explain some of the most common and important logical fallacies that we see in the dog training world. Then, she’ll use an interactive format with audience participation to review some other examples of logical fallacies to help identify the error in a suite of example statements about dogs and dog training based on real-world arguments, advertisements, and education

Learning Objectives

• What logical fallacies are and why humans fall prey to them
• How to identify logical fallacies
• How logical fallacies affect our understanding of dogs and dog training in important ways
• How to avoid logical fallacies in our own communications
• Some of the logical fallacies that are commonly seen in the dog behaviour world

Your Presenter

Kristi Benson

Kristi Benson is a student coach, mentor, and handles special projects at the Academy for Dog Trainers, where she helps to shape the next generation of canine behaviour professionals. She is an honours graduate of the Academy and holds the PCBC-A credential as well. She lives in beautiful northern British Columbia, Canada, with her six dogs. She has an online school of classes aimed at dog guardians, to help them with a variety of issues: house training, jumping up, barking, and grooming. Kristi writes extensively about dogs, for her own blog and the Academy for Dog Trainers’ blog. She is also a Special Correspondent for Companion Animal Psychology, the blog published by Dr. Zazie Todd.

You can contact Kristi through her website [www.kristibenson.com], and check out her blog [http://www.kristibenson.com/blog] and Facebook page [https://www.facebook.com/KristiBensonDogTraining] for training tips, articles about dogs and training, and more.

BREATHE! It's Good for You (And Your Dog)

with Suzanne Clothier

CEUs: PPAB 1 & IAABC 1

This webinar is the second in the Your End of the Leash series, which focuses on helping handlers become the best possible partners for their dogs.

No matter how smart your dog may be, no matter how much he knows or can do, he still depends on you as his partner.

Would you want a partner who was tense with gritted teeth and tight breathing? Or would you prefer a relaxed partner, whose movements and expression showed enjoyment in working with you?

This webinar focuses on the simple but oh-so complicated basic of life itself: breathing. We’ll cover:

• Breathe! Why in and out is the best choice
• Breathing as communication – what you tell your dog (maybe without meaning to)
• Effects of breathing on learning & performance
• Observing breathing patterns in yourself and others
• Coaching others

You’ll learn practical techniques to help yourself (and your students) create greater awareness about breathing, along with ways to practice here, there and everywhere.

Bonus: what you learn in your quest to become your dog’s best partner turns out to be helpful in the rest of your life! Breathing awareness can help you relax, reduce tension and stress, and understand how your breathing can affect others.

About Your Presenter

Suzanne Clothier has been working with animals professionally since 1977. Her positive and humane approach, Relationship Centered Training™ (RCT) promotes promote healthy, respectful and joyful dog/human connections.

The author of Bones Would Rain from the Sky: Deepening Our Relationships With Dogs (2002), her innovative programs include Treat/Retreat, the Enriched Puppy Protocol, CARAT™, RAT™, FAT™, as well as many RCT techniques, online courses and webinars. A trainer of trainers, she has taught on a broad range of topics throughout the US and internationally, and served as a consultant to major service dog schools.

Email Marketing Quickstart

CEUs: PPAB 1, CCPDT 1, KPA 1 Pending for IAABC 

Registered for the live event, get busy and cannot make it!

No worries you will automatically receive a recording!

Kick-starting your email marketing strategy can be a daunting task. It takes all the things that small businesses and non-profits don't seem to have- time, effort, and budget. This workshop is designed to assist you with finally taking the email marketing leap you've wanted to make. Whether you are looking to finally commit to getting started with email marketing or you know there are some best practices you missed when starting out, we will get you off and running (or continuing to run) on the right foot!

In this presentation, we’ll cover:

• Why email marketing must be a part of your marketing strategy
• The 7 elements of successful design
• How to grow your email list
• How to write your email
• How to design your call to action
•  And much more!

About Your Presenter

Tracey Lee Davis, founder of ZingPop Social Media, turns busy small business owners into online marketing rockstars! A social media expert and Certified Partner for Constant Contact, she coaches entrepreneurs in how to grow their business using social media and provides total management for their email marketing campaigns. Tracey Lee is also a featured speaker for associations and business groups. She is a 2022 Silicon Valley Woman of Influence, Alignable's 2022 Local Businessperson of the Year for San Jose as well as a Top 25 U.S. Business Mentor of 2021, a Certified Content Marketing Strategist, and the Co-Owner and Vice President of the Women’s Networking Alliance. She also really, really loves cheese.